GOLD | Clio Entertainment 2024 | Branded Entertainment & Content
SILVER | Clio Entertainment 2024 | Partnerships & Collaborations
SILVER | Clio Health 2024 | Film-Scripted
BRONZE | Clio Health 2024 | Use of Talent/Influencers
The Gut Gap
When building a new brand campaign for Miralax, we found quite the troubling stat: Women are significantly more stressed than men, and women are twice as likely to be constipated than men.
Agency: Energy BBDO
Naturally, we had to act. What relieves stress? Laughter. So we dialed into a comedic duo (who has NEVER shied away from talking about poop) to talk about our coined movement ‘The Gut Gap.’
